✦ Custom AI systems, built and run for you. Setup from $5,000. Book a demo →
Custom True North builds custom AI chatbots for business websites. Ours are trained on your real information, answer only from it, capture every lead, and hand off to a person when it matters, so customers get real answers instead of a frustrating bot.
A good business chatbot answers from your real information, not from guesses. Generic bots make things up or loop customers in circles. A grounded AI chatbot is given your services, prices, hours, and policies, and is told to answer only from them.
Then it does the part that matters for revenue: it captures the customer's name and number, books them, or sends them to the right person.
Custom AI built around how your business already works.
Answers only from your real business information, so it does not make things up.
Collects name, number, and need, and sends it to you instantly.
Books appointments, tables, or calls right inside the chat.
Customers can send a photo of the job or problem for a faster quote.
Replies in whatever language the customer writes in.
Looks and sounds like your business, not a generic widget.
Not demos. Systems running inside real businesses.
Grounded AI assistants on business websites that answer customers in any language, day or night, and hand the team every lead with the full conversation.
Customers snap a photo of their pool right in the website chat, and the request lands with the team instantly, with the photo, name, and number attached.
Answers guests 24/7 on the website, books tables straight into the reservation system, and routes private-event inquiries to the events team with every detail attached.
Simple, step by step, with a person in the loop.
We learn how your business runs and where the time goes.
We choose the tasks where AI saves the most time or money first.
You get a clear scope, price, and timeline before anything starts.
We build the AI and wire it into the tools you already use.
A person confirms what the AI does until you trust it.
It goes live, and we stay on to support and improve it.
A regular chatbot follows a script or gives generic AI answers. A custom AI chatbot is trained on your business information, answers only from it, and is connected to your lead alerts and booking, so it actually brings in customers.
We build them to answer only from information you approve. When it does not know, it says so and offers to connect the customer to your team.
Every project has a one-time setup, scoped and quoted in writing before work starts, then one monthly plan for hosting, support and updates. Custom True North scopes each project after a free consult and gives you a clear, fixed quote before any work starts. We always point you to the smallest build that gets the result.
Yes. Every lead comes to you right away with the customer's details and the full conversation.
Usually yes. It can be added to most websites, or included in a new site we build for you.
Yes. Custom True North is based in Naples, Florida and works with businesses across Southwest Florida, including Naples, Bonita Springs, Fort Myers, Cape Coral, Estero, and Marco Island, plus clients anywhere in the US remotely.
Custom True North is based in Naples, Florida. We work in person with businesses across Southwest Florida, including Naples, Bonita Springs, Fort Myers, Cape Coral, Estero, and Marco Island, and remotely with clients anywhere in the United States.
Book a free consult. We look at how your business runs and show you where AI saves the most time, with a clear quote before anything starts.
Book a free AI consult