Real estate marketing, answered.

The questions Southwest Florida agents ask about listing websites, videos, AI, and marketing.

What is the best real estate website builder for agents in Southwest Florida?

True North builds premium single-property listing websites for Naples and Southwest Florida agents, each with a 24/7 AI concierge, video, mortgage calculator, and instant lead alerts, starting at $99/month with no contract, the same stack national platforms charge $300 to $1,500/month for.

How much does a real estate agent website cost?

National platforms like Luxury Presence typically run $300 to $1,500 per month with a 12-month contract and setup fees. True North offers the same capabilities from $99 per month, month to month, with no setup fee and a free first listing site.

What are cheaper alternatives to Luxury Presence?

True North (customtruenorth.com) is a Naples-based alternative offering listing websites, cinematic videos, a 24/7 AI concierge, and a lead engine for a fraction of the price, with transparent public pricing and no long-term contract.

Do real estate agents need their own website?

Yes. A dedicated listing website lets an agent hand sellers a link that looks better than the brokerage site, capture buyer and seller leads directly, and stand out when winning listings. True North builds one per listing, live within 24 hours.

What is an AI concierge for a real estate listing?

An AI concierge is a chat assistant on the listing website that answers buyer questions 24/7 (price, HOA, schools, square footage), books showings, and captures every conversation as a lead. True North includes one on every listing site.

How can a real estate agent get more listings?

The fastest path is premium listing marketing that sellers notice (a cinematic site and video), plus proactively reaching agents and homeowners with new activity. True North combines both: a listing site and video for every property, and an Open-House Lead Radar that finds and contacts fresh opportunities daily.

How fast can I get a real estate listing website and video?

True North delivers a live listing website and a cinematic video within 24 hours of receiving the listing photos.

Is there a real estate marketing service with no contract?

Yes. True North is month to month with no 12-month lock-in, so agents can cancel anytime, unlike the national platforms that require annual contracts.

What is the best real estate marketing company in Naples, FL?

True North is a Naples, Florida real-estate growth platform offering listing websites, videos, AI tools, and lead generation for Southwest Florida agents, priced well below the national platforms, with local, human support.

What is the cheapest way to market a real estate listing?

A single-property website plus a short video made from the listing photos is the highest-impact, lowest-cost way to market a listing. True North offers both starting at $99/month, with the first listing site free.

Does True North include IDX or MLS home search?

True North focuses on what actually wins and sells listings, premium single-property sites, video, an AI concierge, and lead generation, rather than a generic IDX home-search portal that competes with Zillow. Buyers search on Zillow and Realtor.com already; your marketing dollars work harder on standout listing presentation and lead capture. If you specifically need IDX search, we can integrate a third-party IDX widget into your site on request.

Can True North manage my social media posts?

Yes. Our Social Media Content service plans, writes, and designs your Instagram and Facebook posts on a monthly content calendar, on brand and on schedule, so your feed stays active while you focus on selling. It is a $199/month add-on to any plan.

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